Monday, January 9, 2012

Pantone Announces Tangerine Tango as Color of the Year!

Every year Pantone declares the color of the year and 2012 brings us Tangerine Tango!  I love seeing Pantone's choice every year.  It's fascinating to see how color trends change across time, respond to our social, cultural, and economic circumstances, and how graphic, interior, clothing, and other designers and artists respond to the trends.  I love this hue, and this quote from the site.

“Sophisticated but at the same time dramatic and seductive, Tangerine Tango is an orange with a lot of depth to it,” said Leatrice Eiseman, executive director of the Pantone Color Institute®. “Reminiscent of the radiant shadings of a sunset, Tangerine Tango marries the vivaciousness and adrenaline rush of red with the friendliness and warmth of yellow, to form a high-visibility, magnetic hue that emanates heat and energy.” 

Does this trend influence you? Will you notice orange wherever you go now?  Will you incorporate orange into your art, your clothing choices, or your home?  I know that looking at this color swatch raises my spirits.  I see more orange in my future.

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